I am counting down the days to Toy Fair 2013!! I can not wait to see all the new dolls, meet up with the teams behind all my favorite doll brands, and bring back lots of great photos and doll information for YOU! One of the dolls I am looking forward to seeing up close are the new eco inspired fashion dolls called Zeenie Dollz. Here are their press photos and announcement:

Zeenie Dollz

Zeenie Dollz

Launching at Toy Fair 2013, Zeenie Dollz Bring Green to the Toy Industry

New Six Doll Series Merges Fashion and Eco-Awareness


Saving the planet…that’s our style!™ Meet Zeenie™ Dollz, the powerful, stylish and vibrant eco-warriors. Each Zeenie, in addition to being a trendsetter, possesses a secret identity and unique eco-power that protects the earth.

Launching at Toy Fair 2013 in February, Zeenie Dollz will introduce its line of 12” dolls made completely of recycled plastics; even the packaging follows this theme – the shipping cylinder is also made of sustainable materials. Targeted toward young girls and eco parents, the dolls are fashionistas, donning the latest in groundbreaking style, but the Zeenies stand for much more. Each doll also brings to light an environmental cause that needs our attention.

Zennia leads the pack – the limited edition first doll in the series embodies Mother Earth, the protector of our planet. As the giver and sustainer of life on earth, Zennia is passionate about combating the evil anti-environment villains that threaten to destroy her world. To help her, Zennia will have a team of five eco-warrior fashionistas: Evee, Protector of the Skies; Kazumi, Guardian of the Polar Regions; Lina, Defender of the Rainforest; Sini, Rescuer of Abused Animals; and Yana, Protector of the Oceans.

Since saving the planet is a Zeenie’s style, a portion of every Zeenie Dollz sale will be given to the World Wildlife Fund®. The partnership furthers the series’ mission of teaching young girls environmental awareness.

Each doll will be exclusively available for purchase at www.zeeniedollz.com following the launch at Toy Fair 2013.

Zeenie Dollz are the newest products from Amrapur Overseas, Inc.


I will be sure to take a good look at these dolls, along with all the others on my list to see. If you or your company will be a Toy Fair 2013 and want me to stop in and say hello, drop me a note at share@dolldiaries.com.