As you know, we just love the little 12″ dolls by Spin Master known as La Dee Da! La Dee Da dolls are based on fashion adventures of 4 friends – Dee, Tylie, Sloane, Cyanne and their dog Le Bun. They are creative, bright, and affordable. They are poseable, not afraid of change and ambitious (if a doll could be ambitious). I had a lot of fun visiting the Spin Master showroom at Toy Fair and checking out what is new for La Dee Da as well as being introduced to two new lines which I will cover separately.
This first photo is from the Garden Tea Party collection that is already available in stores. From left to right out of the box we have: Tylie as Ladybug Look, Sloane as Butterfly Blast, and Dee as Bee-Licious.
Also from Garden Tea Party, Cyanne as Sunflower Burst. I just love her skirt!
The line is being expanded to include sketch books, activity sets, and accessories for girls, too.
A new grouping for the summer/fall is called Fairy Tale Dance – with each girl taking a cue from a famous fairy tale character – for example – Cyanne as Rapunzel.
I’m thinking Cinderella in the blue is mighty cute!
And what is a fairytale without a horse? The Fairytale Dance collection will include a horse to pamper and decorate too.
The popular Juicy Crush collection will be back in the fall with a new look. If you have the current Juicy Crush line, you will be able to add to it with refreshed dee-signs.
Isn’t the tropical dress the cutest with the banana detail in the hem line?
For back to school 2013, Dee in School Day Style. While this is not my favorite La Dee Da outfit, the packaging is original – like an alarm clock – and her little purse is too much fun.
Oh.my.adorable! The winking worm coming out of the apple purse is such a fun little detail.
Here is Le Bun in his bumble bee costume that is part of the Garden Party line.
So, what do you think of the new La Dee Da sets for this year? The team behind La Dee Da are just so creative and the details are well thought out – I wouldn’t be surprised if they sneak in another new line for this year, too.