Monster High dolls have been the hottest thing in play dolls the past few years, so why not add Aliens to the mix? Obviously MGA thinks that aliens are the next big thing in dolls. They will be releasing their Novi Stars dolls – a set of four characters who land their spaceship into New York City, sometime later this summer and while I don’t LOVE them, I may change my mind once I see the actual dolls. According to their Facebook page:
We’re the Novi Stars and we’re landing soon! We’re coming to Earth to try new things, update your fashion trends, and make new friends. We can’t wait to find out what on Earth is going on!?!
The four doll collection’s motto is “What on Earth is Going On?” and features characters Allie Lectric who lights up, Mae Tallick who is metallic and talks, Ari Roma who is scented, and Una Verse who is glittery and water filled (I think).
From left to right: Mae Tallick, Alie Lectric, Una Verse, and Ari Roma
While they are for sale now at Justice, Walmart, Target and Toys R Us, I have found the best selection of the Novi Stars dolls and their accessories at Amazon.
According to the following press release they will be in stores in August 2012:
LAS VEGAS, June 13, 2012 /PRNewswire/ — International Licensing Expo — What on Earth is Going On?! Award-winning toy manufacturer MGA Entertainment, makers of the hit toy franchises Bratz®, Lalaloopsy™ and Little Tikes®, in partnership with Justice, the hottest destination for tween apparel, accessories and lifestyle products, announces the terrestrial landing of Novi Stars™. Available at Justice stores and major retailers beginning August 2012, Novi Stars™ is a new girls property and cosmic branded entertainment that combines outrageous, other-worldly adventure with cutting edge toy features never before seen in doll play. Filled with rich relatable storylines and humorous character content, the Novi Stars™ are on a galactic mission to meet new friends, try new things and find out what on Earth is going on?!
(Photo: http://photos.prnewswire.com/prnh/20120613/LA24079)
MGA invites you to meet the Novi Stars™: Alie Lectric™ is extremely bright and lights up in multiple cosmic colors; Una Verse™ is a definite diva with a body filled with glitter and water; Mae Tallick™ is a huge superstar with a metallic body who speaks cosmic phrases in a robot-like voice, and Ari Roma™ is super sweet with her own bubble-gum scented atmosphere and removable bubble helmet. Each doll comes with a pet, a glow-in-the dark doll stand and a package handle that becomes an antenna headband for the girl. Suitable for girls six years and older, Novi Stars™ are priced at $19.99 each.
The Novi Stars™ website, www.novistars.com launches mid-June and offers an interactive platform featuring out of this world activities girls are sure to enjoy. Visitors can learn about Novi Stars™ through bio pages, daily blog posts and video blog webisodes that capture the adventures and experiences of the Novi Stars™ on planet Earth. The first Novi Stars™ video blog will be released in June and the series will run through the end of December 2012.
MGA has teamed with Justice stores nationwide as a key launch partner for the Novi Stars™ brand with an exclusive full-fledged 360 degree marketing campaign that includes online, print media and in-store exposure. Justice will carry the line of Novi Stars™ dolls and accessories and will unveil an exclusive line of cosmic Novi Stars™ apparel. Justice will support the launch of Novi Stars™ by featuring Novi Stars™ and the Novi Stars™ webisodes on the Tween Network in-store media screens, brand ads, in the Justice Catazine and on the Justice website, www.shopjustice.com.
Source: PR Newswire (http://s.tt/1ejDG)












Firstie! Scary!
Why would a child enjoy playing with that thing? It’s scaring me!
Thirdie! Wow! Scary, but also cute!
I’m not sure what I think about these dolls yet – will definitely have to wait to see one in person.
I am loving the way Ari Roma looks! Can’t wait to see these in stores.
WAY weird and scary for me!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
I kinda like them, but I’m a sucker for retro future/alien stuff. I agree though that I’d have to see one in person to know what I really think.
humm.. interesting
I hope their not like bratz dolls!
they look interesting
I don’t know………..
hmmm i kinda like una verse
Huh. Kind of like Pullip-Meets-Monster High. I like the backstory, I guess. Not sure about the super skinny dolls with big heads, though.
If they are any thing like monster high dolls you play the them even a little rough and they break
Defintly Not going on my list of dolls
All of there names are just words borken into two parts, I can get why the monster high dolls have something like that but these really
Really? I have MH dolls, they’ve stood up to my redressing them, a bumpy trip down a dirt road, and a car accident (nothing major, everyone alright) and they are all still in one peice. And I have the very early ones when Mattel wasn’t sure how to hold them together yet.
I agree, the names are weird, but most of my modern dolls are renamed anyway, and if I do get one of these she’ll end up as Mara’s “pet” with a new name, so it doesn’t bother me much.
Interesting idea for a type of doll, but the only thing I like is their names. I think it is cool how the names relate to something about the doll. I never warmed up to the Monster High dolls, so I don’t like these either.
I think it could be a really cute thing, if only the dolls didn’t look like Bratz. I can see it would be tricky to make this kind of doll to look right, but I don’t think this is it. It looks like they tried to make it human, with a alien theme, like some of the Monster High dolls. I would love to see this kind of theme, but cuter looking.
It’s interesting. No doubt they’re a little freaky. Have to see a real picture of one of the doll to make up my mind.
I hope the dolls look just like what the picture is because if so, I think I may just get one but it depends how much they are and what they’ll look like. If I do get one, I will for sure renaming her, I don’t really like how their first and last names make some random word together.
P.S. I like how Alie Lectric has Lady Gaga inspired hair
I don’t think these are attractive, at ALL! I love Pullips, but these are just strange and crazy.
I won’t want one, but I think these might go big for different girls.
Cool! Now I can reinact ET! Sadly, these dolls look stranger than ET.
LOL bella!!! for some reason i LOVED ET when i was little but now i don’t it is kinda weird
hey everyone!!!!!!!!!!!! now any one can answer this. ok do you guys like it is ok to paint your ag dolls nails????? because i want to do it IF i can but if NOT then i won’t do it………………THANKS AND PLEASE REPLY!!!!!!!!!!!!!!!!!!!!!!!!!!!
FOR SURELY those dolls will not be on my dolll list. they look like
small blue bobble heads. i like monster better.
Megan, I would recomend it only if you are sure you want the nails painted. You can remove it using non-acetone naile polish remover later, but I don’t guarentee it won’t stain the vinyl.
Megan- You can paint your ag doll’s nails, but I wouldn’t. If you mess up, the paint is really hard to get off and you’d have to be a really good nail painter to make it look right and fit in those tiny little nails of theirs. American girl has a sticker nail set instead so you can actually ge them off any time you want. I really wouldn’t try to paint your dolls nails, I’ve tried myself.
ok thanks!!
Megan – do not paint your doll’s nails without your parents’ permission. But it can be done.
These dolls are kinda gross. And strange…
Char, do you have a my London girl doll or a gali girls doll?
Megan,
I have painted all of my dolls’ nails and it is pretty simple to do. I recommend taking your time, and using a nail art pen if you have one. Make sure your parents know too. Good luck!
Ava – I don’t but Karen does
im not sure how i fell about these yet. i might need to see one befor i make up my mind. but i dont like how their lips are so tiny and all the way at the bottom of their face
I like these! Interesting….
Id have to disargee with a many of you , this doll may be good on the market and great for pullip doll owners to buy instead of the real b/c of price. It might be better for customizing b/c fof how big the head is. And we all love ET right ? So what`s wrong with aliens? Just give these dolls a chance.
well i think some people are judging these dolls to quickly! considering its a cartoon picture and not a real picture of the dolls themselves
@ claire Agreed
also i found some photos of the dollls drawn out like this one it also has info about what it comes with
i will most likly get Una Verse and Ari Roma
i might get the other 2 but i wish they were 10-15 dollers
I like how these are looking so far. MGA’s fashion dolls have always been amazing in my eyes (except Moxie Girlz, I dont care for them) I think -I hope- Novi Stars will be another hit. And with them collabing with Justice that should be pretty cool. I wonder if the Novi Stars apparel will be in my size… Heh heh I wonder what Mattel is doing right now. (Crying)
Novi Dolls,Bratzillaz? It seems to me as if MGA is trying to find a way to make a monster doll,or even copy Monster High! MGA is at it again trying to copy one of Mattel’s top selling dolls after the MGA V.S. Mattel fiasco….MGA has always been on Mattel’s back like… Posting that they won against Mattel and titling the subject ”MGA WON!!!” :/ Though MGA has made very sucessful dolls. I love both these toy companies and love their toys. I love Novi Dolls and hope they will go very sucessful!
I like them. They are very different and it seems like they would be very fun.